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IPL- 6 rakes in the moolah

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Tags: advertisersBCCIBrand FinanceIndian Premier LeagueIPL 6IPL AdvertismentsIpl6IplAdvertismentsLalit Modimumbai-hr-collegepepsicoRajeev ShuklaSet MaxSetMaxsponsorshipVodafone

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Be it shocking scams, spot fixing rackets or betting charges, the Indian Premier League (IPL-6) has however been raking in the moolah for all its sponsors and advertisers and the top notch India Inc honchos. IPL continues to hold the position of being the richest sport together and most sought after TV extravaganza in the country, with over 70 advertisers and 12 sponsors, including the leading Pepsi Co., Vodafone, Star, Videocon, having literally splurged over Rs 1,300 crore into this event, as ...

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