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Thinking of starting up? Know your customers

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Tags: FinanceIndiaMicrosoftMicrosoft BizSparkRahul SoodSciTechsilchar-national-institute-of-technologystartup

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India is a country with a vast amount of opportunities for the problem solving mind of the entrepreneur and there is no dearth of funding options today. There are innovations to be made in healthcare, agriculture, supply chains and other product developments. So why has the startup trend failed to create the kind of impact we want it to. Here's the reason: Rahul Sood, general manager and partner for Microsoft Corp's corporate venture says, "The problem in India is they are not doing any ...

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